Guide Using Whatsapp for Global Trade Expansion

Guide Using Whatsapp for Global Trade Expansion

This article provides an in-depth analysis of WhatsApp's application in foreign trade customer acquisition, offering comprehensive guidance from account acquisition and practical tips to advanced tools. Driven by data analysis strategies, it helps foreign trade companies improve customer reach and order conversion rates, achieving refined operations. Learn how to effectively leverage WhatsApp for lead generation, customer engagement, and ultimately, boosting your international sales through strategic implementation and data-driven insights. This guide covers essential aspects to maximize your WhatsApp marketing efforts.

12/29/2025 Logistics Encyclopedia
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Amazon Sellers Adapt to AI and Policy Changes

Amazon Sellers Adapt to AI and Policy Changes

This article provides an in-depth analysis of Amazon's recent changes in AI applications, page display, and rule adjustments. It analyzes the impact on sellers and proposes corresponding strategies. It emphasizes that sellers should return to the essence of products, value data analysis, embrace AI technology, pay attention to platform policies, and build brands to adapt to the ever-changing market environment. The key takeaway is adapting to change through a focus on product quality, data-driven decisions, and leveraging AI.

12/29/2025 Logistics Industry Insights
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Ebay Expands Video Uploads for All Sellers to Drive Sales

Ebay Expands Video Uploads for All Sellers to Drive Sales

eBay has fully launched its store video feature, allowing all sellers to upload videos showcasing products and brand stories, aiming to improve user engagement and sales. Sellers can easily upload videos through Seller Hub, paying attention to video format, content, and cover image. Data-driven video marketing strategies are crucial; sellers should continuously optimize video content and marketing tactics based on data analysis results. This allows for a more effective and targeted approach to video marketing on the eBay platform.

12/31/2025 Logistics Industry Insights
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Lingxing ERP Boosts Crossborder Ecommerce Efficiency

Lingxing ERP Boosts Crossborder Ecommerce Efficiency

LianXing ERP provides cross-border e-commerce sellers with precise operation and integrated business and finance solutions, covering various management aspects such as inventory, finance, data reports, advertising, and customer service. It offers free, recharge, and customized versions to meet the needs of different-sized enterprises. With advantages like data security, multi-platform support, and mobile office capabilities, it helps sellers achieve performance growth. LianXing ERP aims to streamline operations and provide a comprehensive overview of business performance for informed decision-making.

12/30/2025 Logistics Encyclopedia
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Amazon Ads Optimizing Bids for Higher ROI

Amazon Ads Optimizing Bids for Higher ROI

This article delves into Amazon advertising bidding adjustment strategies, highlighting the potential pitfalls of blindly lowering bids, which can lead to decreased impressions, clicks, and conversions. It emphasizes a ROI-driven approach, advocating for data analysis, phased adjustments, keyword optimization, and Listing optimization for refined operations. By implementing these strategies, advertisers can save on advertising costs while maximizing advertising effectiveness. The key is to use data to inform decisions and constantly optimize campaigns for the best possible return on investment.

12/30/2025 Logistics Industry Insights
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Amazon Enhances AB Testing Tools for Seller Conversions

Amazon Enhances AB Testing Tools for Seller Conversions

Amazon's 'Manage Your Experiments' feature has been upgraded with similarity alerts and auto-publish functionality, helping sellers conduct A/B tests more efficiently, optimize listings, and increase conversion rates. The auto-publish feature sets a 66% data improvement threshold to ensure significant optimization results. Sellers should take full advantage of these new features to continuously test and optimize, enhancing their operational capabilities. This update streamlines the A/B testing process and provides data-driven insights for improved listing performance on Amazon.

12/30/2025 Logistics Industry Insights
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Amazon Auto Ads Boost Performance with Datadriven Keywords

Amazon Auto Ads Boost Performance with Datadriven Keywords

This paper delves into the refined management of Amazon automatic advertising keywords. Utilizing data-driven selection criteria, high-performing keywords are 'promoted' to manual campaigns, employing a combination of broad and exact match types. Furthermore, it proposes ROAS or conversion rate-based negative keyword strategies for underperforming terms. The aim is to assist sellers in optimizing their advertising structure, improving ad performance, and ultimately achieving sales growth. This approach emphasizes leveraging data insights to enhance both automatic and manual advertising strategies.

12/30/2025 Logistics Industry Insights
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WCO Group Targets Doubled Customs Efficiency with Inspection Tech

WCO Group Targets Doubled Customs Efficiency with Inspection Tech

The 8th meeting of the World Customs Organization's Technical Expert Group on Non-Intrusive Inspection (TEG-NII) focused on the development of the Unified File Format (UFF) and NII-related matters, aiming to enhance customs supervision efficiency. The meeting emphasized the application of technologies such as big data and artificial intelligence, and discussed topics including radiation detection, data analysis, and centralized image analysis. The goal is to promote the modernization of global customs supervision and facilitate trade security and facilitation.

12/30/2025 Customs Knowledge
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Ecommerce Firms Optimize Global Shipping Payments for Cost Savings

Ecommerce Firms Optimize Global Shipping Payments for Cost Savings

This paper delves into the synergistic mechanism between international express delivery and cross-border payment systems, emphasizing the importance of "logistics fulfillment triggering fund settlement." Businesses need to build end-to-end data pathways to optimize capital turnover efficiency within a compliance framework. By constructing a unified data platform, optimizing payment processes, strengthening risk management, and improving compliance levels, cross-border e-commerce can achieve cost reduction and efficiency gains. This approach ensures seamless integration and streamlined operations in the global marketplace.

12/30/2025 International Settlement
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UN Adopts GOVCBR Standard to Simplify Global Trade

UN Adopts GOVCBR Standard to Simplify Global Trade

The new UN/EDIFACT message GOVCBR aims to provide a unified data submission standard for cross-border trade, simplifying processes and improving efficiency. The WCO is developing implementation guidelines, aligning with the UN/CEFACT Core Component Library. The promotion of GOVCBR will drive global trade facilitation and provide a foundation for trade data analysis. It streamlines information exchange between traders and government agencies, reducing redundancies and promoting transparency. This standardized approach is crucial for fostering a more efficient and secure global trading environment.

12/30/2025 Customs Knowledge
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